As a coffee specialist at Pablo & Rusty’s, we believe that great coffee is only the beginning. Yes, we think our specialty coffee is roasted to perfection, but the real difference, the part that truly sets us apart, comes down to how we support the people behind the machines.
What’s our purpose
We don’t just supply a bag of coffee and hope for the best. We work closely with our cafe partners to help them serve delicious and ethical coffee while maximising profitability and reputation. That’s where the role of a Coffee Specialist comes in, and it’s a little different from what you might be used to. I’m Hayden, one of P&R Coffee Specialists. Consider this piece a window into my world as I’m on the road helping our Partner cafes serve delicious coffees and as businesses thrive.
The everyday
Every day, we work directly with cafe owners and their teams, helping them stay sharp, efficient and confident. It starts with knowledge, making sure you and your staff have the skills and understanding to get the best possible results consistently. When you’re dialled in and confident, it shows! Not just in the cup, but in how your business runs as a whole.
There’s also a lot of behind the scenes thinking that goes into what we do. We are always looking at ways you can reduce waste, improve accuracy, and tighten up your systems. Whether that’s cutting down on lost shots, optimising milk usage, or tweaking workflows for faster service, these small changes often lead to big results.
Equipment
Then there’s your equipment, the workhorse of your business. We keep an eye on how everything’s running, making sure it’s maintained properly and performing at its best. If something goes wrong unexpectedly, we are there to help get you back on track quickly, because we know every minute counts during service.
Trends and future proofing
Part of the role also involves keeping you in the loop with what’s happening in the industry. Coffee trends move quickly, and it’s easy to fall behind while you’re focused on the day to day. Our job is to make sure you’re not just keeping up, you're staying ahead. Whether it’s new brewing techniques, seasonal drink ideas, or shifts in customer preferences, we bring that knowledge straight to you.
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Pricing
One of the trickier areas cafe owners often face is pricing (PS, we put together a guide to help you). Costs go up, but it’s not always easy to pass that on to customers. There’s a fear that people will walk away, and we get that. That’s why we help guide those decisions with market data, honest conversations and unwavering support. It’s not about guessing, it's about making informed, confident choices that keep your business profitable and ultimately sustainable.
It’s a mission of love
But above all of this, what matters most to everyone at Pablo & Rusty’s is the relationship we have with you. This isn’t just a job for us. We genuinely care about your success, your challenges, and your long term goals. The trust you place in us is something we take seriously, and it’s what motivates us to show up every day and give our best.
So, when you work with us, you’re not just getting a coffee supplier! You’re getting a partner who’s in your corner, working alongside you to make sure your café is not only running but thriving. And of course, if you want to chat with us about how we can support your cafe and help you thrive, we’d love to have a coffee with you ;)
